In Cologne, Germany, a survey of travelers indicated that workers and commuters traveling a distance of 40 km or more were willing to pay the most for traveler information services, shoppers and commuters traveling a distance of 5 to 10 km were willing to pay the least.
Date Posted
05/31/2001
Identifier
2001-B00187
TwitterLinkedInFacebook

Evaluation of Stadtinfo Cologne - Methodological and Empirical Approach for an overall economic assessment of traffic information services

Summary Information

This conference paper evaluated the market potential of traveler information services in the city of Cologne, Germany. The following user information was categorized based on customer questionnaires.
 

Customer Profile (User Type)
Sample Size
Average Euro/Month Willingness-to-Pay
Commute Distance (No Comment)
3
11.90
Commute Distance (<5 km)
5
10.10
Commute Distance (5-10 km)
11
8.35
Commute Distance (20-40 km)
23
10.43
Commute Distance (>40 km)
14
13.85
Travel Purpose (Job)
59
10.43
Travel Purpose (Leisure)
40
8.80
Travel Purpose (Shopping)
26
7.17
Gender (Male)
62
10.68
Gender (Female)
20
7.78
Age (18<25 years)
8
11.48
Age (25<60 years)
65
9.38
Age (>60 years)
9
12.90
Job Position (Not Employed)
7
6.02
Job Position (In Training)
8
7.81
Job Position (Workers)
0
N/A
Job Position (Employees)
45
9.86
Job Position (Officials)
2
12.76
Job Position (More Independently)
18
11.54

 


The conference paper did not include specific methodologies or survey dates; however, references (dated 1999) were provided.

 

Notes:
Table information accepted from author calculations

Deployment Locations